100% PURE BB Cream Shade 10 Luminous Full Face Coverage Skin Care & Glow – All-In-One Primer Concealer & Foundation Makeup – Shimmery, Dewy Youth Light Color w/Warm Undertone – Vegan – 1 Fl Oz

Add to wishlistAdded to wishlistRemoved from wishlist 0
Add to compare

$44.00

Price: $44.00
(as of Sep 28, 2025 01:24:55 UTC – Details)

From the brand

Find YOUR Clean Routine

You shouldn't have to sacrifice health for beauty!

Fresh Faced Skin Care

Body Washes Lotions & Scrubs

Makeup Colored by Superfoods

Nourish & Revitalize Your Mane

100% PURE isn't just our name, or our ingredient list it's a commitment to producing the purest, healthiest products. We strive to live with compassion, kindness, and empathy to be environmentally sustainable and improve the lives of our customers by providing A-Z beauty products without the harsh chemicals that they've had to choose from in the past. Quality products that make you feel great and look amazing, naturally.

Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 3.2 x 2.2 x 1.2 inches; 1 ounces
Item model number ‏ : ‎ 1CBBC10L
UPC ‏ : ‎ 794168171039
Manufacturer ‏ : ‎ 100% Pure
ASIN ‏ : ‎ B01EB1PFY4
Best Sellers Rank: #310,301 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #167 in BB Facial Creams
Customer Reviews: 4.0 4.0 out of 5 stars 85 ratings var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A', ‘ready').execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics', ‘click', { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A', ‘cf').execute(function(A) { A.declarative(‘acrStarsLink-click-metrics', ‘click', { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
LUXE GO TO MULTITASKER – Clean moisturizer and makeup combined for active on-the-go mornings infused with skin-soothing aloe, shea, and vitamin E; responsibly sourced mica mineral gives the formula a soft shimmer for a glowy, luminescent finish.
HYDRATING NUTRIENTS WITH A TINT – Get that glowing, flawless and illuminated complexion naturally; packed with anti-aging antioxidant-rich fruits like raspberry seed oil, bilberry, cornflower water, and cherry oil.
SUPER CREAMY TONE CORRECTOR – Hydrating liquid cream provides easily blendable and buildable medium to full coverage; perfect for people looking to cover dark spots, under eye bags, scars, or to fill in any fine lines or wrinkles.
GIVE YOUR SKIN SOME LOVE – Shea butter, aloe, and jojoba deeply moisturizes skin while lavender and rosemary refresh and soothe redness; best when used along with daily skincare routine cream and serum.
BEAUTY DOESN'T GET ANY CLEANER – You don't have to choose health or beauty, have both. With well-researched healthy, natural, and organic ingredients and strict purity standards, we bring cruelty-free, ethically sourced products without harsh toxic chemicals, heavy metals, fragrances, or dyes. Gluten-free, vegan, and Made in the USA.

Customers say

Customers appreciate the BB cream's ability to even out skin tone and keep a dewy look, while also providing good coverage. Moreover, the product receives positive feedback for its quality and shine, with one customer noting its dewy effervescent finish. However, customers disagree on how gentle it is on sensitive skin. Additionally, the product has mixed reviews regarding its thickness, with several finding it very thick, and its stickiness, with multiple customers describing it as sticky. Customers disagree on its durability.

8 reviews for 100% PURE BB Cream Shade 10 Luminous Full Face Coverage Skin Care & Glow – All-In-One Primer Concealer & Foundation Makeup – Shimmery, Dewy Youth Light Color w/Warm Undertone – Vegan – 1 Fl Oz

0.0 out of 5
0
0
0
0
0
Write a review
Show all Most Helpful Highest Rating Lowest Rating
  1. KnS

    Gives a radiant glow
    I agree with some of the reviews that claim it’s a little thick and sticky but I think that’s responsible for the radiant glow. This is great for older women who might have dull skin. And this color is hard to find. There’s a pinkish undertone which is perfect for my skin tone. I just purchased number 20 for the summer when I get a little more color. It is a slightly darker version of this one.

    Helpful(0) Unhelpful(0)You have already voted this
  2. Cora91

    Won Over
    I love this product. I don’t usually wear a lot of make up because it feels caked on and my skin feels so nasty and I will break out. So I normally just put on some mascara and lip gloss . Not anymore! This is so lightweight and feels kinda like your putting coconut creme on your face; kinda oily and therefore shiny, but my skin just loves it. The minerals in it also make it shiny but in a pretty glowing way. And if you have a matte powder foundation you can use it over this with no problems. It totally feels like I am pampering my skin and it has just enough coverage to help even put my skin tone. Win-Win.

    Helpful(0) Unhelpful(0)You have already voted this
  3. RReed02

    Love this!
    Love, love this! My skin has been weird and dry lately. I was tired of wearing regular make up all the time. I wanted something light, that would give me that natural slight Dewey look. This is it! This product is very thick. I get the desired amount I want to use and dab little amounts all over my face. Just kind of patting my face with my finger tips. Then it’s easier to spread out. This actually covers pretty well. I’d say light to medium coverage. It definitely evens out my skin tone as I’m prone to redness. This is my go to everyday. Soon I will be adding the blur powder to my 100%P collection. That will finish off the look.

    Helpful(0) Unhelpful(0)You have already voted this
  4. Rob & Celeste Mason

    Love! Love! Love!
    My all time favorite B.B. Cream. I have gone through 3 bottles of this and will continue to buy. It offers a little more coverage than a typical B.B. cream would and feels amazing on my skin, whenever I wear this I always have a beautiful glow through-out the day, the formula is very luminous so I usually apply a translucent setting powder on top for longer lasting wear. I have dry/sensative skin and it doesn’t sit in my dry patches or irritate my sensitivity’s.

    Helpful(0) Unhelpful(0)You have already voted this
  5. Ms. Marie

    buuut it’s very sticky and does Not smell good at all
    Ummmm…I’m all about the dewy skin and I’m trying to cut back on face makeup and was hoping this would be the only thing I’d be using, buuut it’s very sticky and does Not smell good at all. Unsure if it’s supposed to smell like it’s gone bad. I suppose we’ll see what happens to my skin.

    Helpful(0) Unhelpful(0)You have already voted this
  6. Amazon Customer

    Absolutely Awful
    Absolutely awful. This product feels like glue on your face. Sticky, tacky, thick. The color I purchased was the 10 – Luminous however it was a medium shade at best. Not at all suitable for pale skin. On top of this – the product contains Benzyl Alcohol and Sorbic Acid (known eczema irritants) which I’m assuming is why this burned my eyelids. Shame on me for not seeing this! Don’t waste your money on this. You’d be better off crushing coffee beans in Elmers glue and rubbing that on.

    Helpful(0) Unhelpful(0)You have already voted this
  7. Amazon Customer

    its ok i guess for some people
    i agree with the review below that said it was thick and sticky – i liked it at first in very small amounts on a couple places like around my nose, but when i tried to put it all over my face it was really awful. sticky, orang-y and thick. hard to distribute.

    Helpful(0) Unhelpful(0)You have already voted this
  8. Mark Pope

    Good coverage
    Had good tint but did not match what I had ordered before.

    Helpful(0) Unhelpful(0)You have already voted this

    Add a review

    Your email address will not be published. Required fields are marked *

    Beauty Deal Tips
    Logo
    Compare items
    • Cameras (0)
    • Phones (0)
    Compare
    0
    Shopping cart